Blog
I cover my thoughts around marketing, policy, mythology, and anything I find interesting here.
B2B Success Mantra: Why Industry Relations Trump Everything Else
You may launch the best product. Product marketing may position it in the best possible way. Marketing may promote it in the most creative way.
But can you really sell without those industry connects?
Why B2B Marketing in F1?
Red Bull sponsoring F1 makes sense…its an energy drink. But why are the likes of AWS, Crowdstrike, Zoom, and Oracle spending tens of millions of dollars to have tiny logos on F1 cars?
Man Maketh Money or Money Maketh Man?
Dronacharya was a simple brahmin, content with food earned through bhiksha. The same person, 30 years down the line, asked his students to take away everything from his dear friend and able king, Drupada. Why?
