Portfolio
The work, written up properly.
Case studies with the reasoning left in: what I set out to do, what actually shipped, and what the market did about it. Including the parts that did not work.
Go-to-marketA go-to-market that won the room and lost the migration.Building and running the launch strategy for a scholarly publishing product at HighWire. Real visibility, real pipeline conversations, and no new customers — because switching a publishing workflow is a migration-risk decision, not a value comparison.
More case studies are being written up here. Until they are, a set of the original work samples sits on the home page.