Blog
Notes on things I find interesting
Marketing, public policy, growth, strategy — and whatever else I’m thinking about. No fixed theme. Just honest writing.
Coming soon
Why most B2B marketing feels like shouting into a void
A look at why so much B2B content fails to land, and what I’ve found actually works when you’re trying to reach decision-makers.
Marketing
Coming soon
What running a half-marathon taught me about campaign planning
There’s a surprising amount of overlap between training for distance and building a marketing engine. Both punish short-term thinking.
Thinking